RE MAX

PETALING JAYA (Dec 2): Kellerhof International Sdn Bhd, which owns the master trademark licence for RE/MAX in Malaysia, is inviting interested investors to join the company through an equity crowdfunding exercise which offers up to 6% of the company’s shares to potential investors.

The US-based RE/MAX, LLC is one of the largest real estate network operators globally, with 7,000 offices and about 110,000 sales agents worldwide. It has a presence in over 100 countries and had expanded to Malaysia early this year through Kellerhof International, which has exclusive rights to operate and open RE/MAX offices and branches in Malaysia.

RE/MAX Malaysia regional director Andre Keller said 6% of the shares will be divided into 80 lots with an investment fund of RM5,000 each. If all the lots are subscribed, it could raise up to RM400,000, he added. The proceeds will be used as the company’s operational capital. Selected investors could enjoy a minimum 6% dividend per year on the invested amount for the first three years.

Every lot comprises 800 redeemable convertible preference shares (RM6.25 per share) that could be converted into ordinary shares of the company after three years. The equity crowdfunding exercise will be unveiled on Dec 8.

“This is the first real estate equity crowdfunding in Malaysia. Through this programme we hope to let more people know about the RE/MAX brand. We also look forward to inviting real estate investors to join us,” Keller told TheEdgeProperty.com.

“The needs of the new generation workforce has changed. It is very hard for the company to retain talent. Letting the younger generation co-own the company through equity crowdfunding could be a way to retain talent,” he said.

To achieve this objective, Kellerhof International will select the potential investors. “Investment opportunities will be open to all but priority will be given to investors who are interested to become our members or who could create more value to RE/MAX Malaysia,” said Keller. Interested investors can register their interest through the RE/MAX Malaysia website.

According to Keller, RE/MAX Malaysia currently has four branches in Malaysia, one in Johor Bahru and three in the Klang Valley.

“We are looking at expanding in Malaysia by introducing the RE/MAX brand to local real estate agencies and working with them by setting up RE/MAX branches in Malaysia,” he said. The company is targeting eight more branches next year via collaborations with local real estate agencies.

This story first appeared in TheEdgeProperty.com pullout on Dec 2, 2016, which comes with The Edge Financial Daily every Friday. Download TheEdgeProperty.com pullout here for free.

SHARE
RELATED POSTS
  1. Be armed with the power of preparedness
  2. Why Wangsa Maju and Setapak are popular
  3. So, should investors still consider Wangsa Maju and Setapak?